From November 18th to 20th, our General Manager and Project Director traveled to Hong Kong to participate in the highly anticipated MSPA (Mystery Shopping Professionals Association) Asia-Pacific Annual Conference. The event’s theme was “Redefining Customer Experience: Trends and Opportunities for the Future of Mystery Shopping.” The conference brought together industry leaders from across the Asia-Pacific region to discuss the latest trends and developments in mystery shopping. As a recognized industry representative, Youplus’ executives actively engaged in discussions and shared the company’s practical experience and innovative achievements in mystery shopping with international attendees, further broadening our global perspective.

During the conference, the host announced Youplus as a Gold Member, which was met with enthusiastic applause. This recognition not only acknowledges Youplus’ past contributions to the industry but also serves as encouragement and expectation for its continued leadership and exemplary role in shaping the future of mystery shopping.

More than just a learning and networking opportunity, this conference was a convergence of ideas and insights, laying a foundation for Youplus’ future international expansion. Moving forward, we remain committed to advancing mystery shopping practices, elevating service quality, delivering greater value to clients, and contributing to the prosperity of the industry.